A mini shop inside the ad. A landing page. A chatbot talking to the viewer. A brand lift survey answered right in the piece. A creative that reacts to the weather in real time. Interactive streaming video that becomes whatever the idea needs — and every action can be tracked as a custom event, on top of the standard video and display metrics. Adaptive delivery streams only what gets watched, cutting the CO₂ nobody needed to spend. Below: real production pieces, live.
And the kicker: it buys like display. The piece delivers into standard display inventory on any DSP, priced at display CPM — video impact without video pricing. That is what makes all of it viable at scale.